CURRENTLY, THE RESEARCH CHALLENGE IS
Banking systems' inherent lack of accessibility for specially-abled individuals, so,
How can we reimagine Banking ecosystem and onboarding flows to ensure
inclusiveness and accessibility for all users, especially abled individuals? The challenge is to design
these critical entry points to be robustly secure yet intuitively usable, fostering true financial
independence for everyone.
☒Unintuitive navigation
☒Unclear information hierarchy
☒ Inconsistent design elements
Understanding WH Questions
CLARIFYING EXISTING DIGITAL ACCESSIBILITY GUIDELINES AND DIVERSE USER NEEDS
Digital accessibility isn't merely a feature; it's a fundamental commitment!
Its importance is underscored by the fact that roughly 16% of
the world's
population identifies as differently-abled. Failing to design with their needs in mind can
inadvertenFtly deny them basic human rights, particularly access to essential services.
UNDERSTANDING THE DIVERSE NEEDS OF USERS
To design truly inclusively, we must deeply understand the specific challenges faced by
various user groups:
To design truly inclusively, we must deeply understand the specific challenges
faced by various user groups:
The project's key objectives are to:
Identify Pain Points: Identify and prioritize specific
pain points
and challenges that users
currently face when interacting with the bank website.
Evaluate the effectiveness of the website's navigation system to:
Evaluate the effectiveness of the website's navigation system to
ensure users can easily find information and complete tasks.
Assess Transactional Workflows: Examine the user journey
through key transactional workflows, such
as fund transfers and bill payments, to identify potential obstacles and streamline processes.
DEFINE: THE RESEARCH CHALLENGE IN ACTION
The foundation of any robust UX research lies in clearly defined objectives and a
well-structured methodology. My approach to this challenge is no exception.
☒ Assess Transactional Workflows -Assess user journeys for key
transactions like fund transfers and bill payments to find obstacles and streamline processes.
☒ Assess Navigation Effectiveness -Assess navigation system
effectiveness for easy information finding and task completion.
☒ Identify Pain Points -Identify Pain Points: Identify and
prioritize specific pain points and challenges that users currently face when interacting with the bank
website.
